Annual international Brand show INTERBYTCHIM is the central exhibition event for the companies involved in production and trade of the household chemistry, personal hygienic care means and cosmetics that is held on the grounds of the most famous and prominent in Russia exhibition Hall «MANEGE» that is placed right in front of the Kremlin walls — in the most centre of Moscow.
Brand Show INTERBYTCHIM is the meeting place for all producers of the household chemistry and personal hygienic care means, distributors, suppliers of raw materials, packaging and equipment, who are aimed towards increase of the sales volumes and strengthening of their market position.
The Organisers of the show — Eventa Communication Group excels in creating high profile, highly targeted business and consumer exhibition and events to establish and maintain business relations, and generate new business.
Being the member of the Russian National Trade Association and RSPP we are organize leading event bringing together producers, suppliers and sellers of household chemistry products and personal care, package , raw materials and equipment for it's production and other industry professionals from around the world to network, negotiate rights and discuss joint ventures.
Staged annually in spring in Moscow in the most heart of Russia, it brings together the world's leading suppliers and producers of raw materials, package, equipment and finished products and marketing specialists and showcases the most diverse range of new and innovative ingredients and products.
Besides traditional functions of the exhibitions, branch marketing project INTERBYTCHIM will serve to fulfill new tasks, which are facing the industry in the modern market conditions. Now, at our events, specialists of the industry will have the opportunity to obtain most competent information about new trends in branding, intellectual property protections, trade marketing, ways and channels of the product promotion on the market. Thus, companies of the industry will get the whole range of the marketing services.
Web-site www.interbytchim.ru is being developed as the industry information portal, where all operators of the market will have the opportunity to exchange with the information and news of their companies.
INTERBYTCHIM project consists of:
- Annual specialized Brand show INTERBYTCHIM
- «Private Label» Salon within the mainframe of the Brand show INTERBYTCHIM
- Salon «Industrial and professional cleaning means and desenfectants»
- Salon «Applying household goods»
- International conference on branding and marketing
- International technologies conference
- Contest for the best raw materials for household chemistry, personal hygienic care means and cosmetics «Interformula»
- Contest for the best product «Crystal Lotus»
- Industry information portal www.interbytchim.ru
From 2008 year Interbytchim-2008 and Salon PLM will be held in parallel with International Specialized Salon «InterCosmetics».
This Salon has a unique format — non professional cosmetics and perfumery mass and middle class market.
Usually all cosmetics exhibition basically aimed on the professional cosmetic means. So visitors of such exhibitions mostly salons of beauty, hairdressers, Spa salons and specialists like stylists.
Our visitors — only wholesale companies, retail, pharmacy chains, marketing and technologists.
Conducting in parallel events that are gathering all assortments of household chemistry and cosmetics for household use and personal care is conditioned by following:
- Major wholesale companies operating on this market basically specialized on household chemistry, cosmetics and personal care products. So they are interested in all assortments of goods and possibility too meet producers of household chemistry, cosmetics and personal care products in one place. Exhibitors will obtain more professional visitors.
- Most of producers of household chemistry products also produce cosmetics and personal care products. So they can show all assortment of products at one place.
- Major suppliers and producers of raw materials, package and equipment will obtain double effect from the participation at the show also.
Another words we are abridging the marketing chain of FMCG market in segment — household chemistry, personal care and cosmetics..
We would be glad to see all companies operating on this market among our participants and we believe that participation in our events will be useful for all participants.
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